Lead with Purpose My updates for founders, executives, and creators who want to lead with vision, not noise Issue #80 • July 5th, 2026 Hi Reader, Everything can't be on fire. If it is, you have no way to choose what to save first. A client of mine, someone who runs a team and outperforms most people around him, told me last week: "I'm like a phone with a thousand apps open, all running at the same time." He wasn't behind on one thing. He was behind on everything, all at once. Deadlines....
11 days ago • 2 min read
Lead with Purpose My updates for founders, executives, and creators who want to lead with vision, not noise Issue #78 • June 29th, 2026 Hi Reader, You are getting this because you are in my close circle, the people I trust and genuinely care about. I wanted to tell you this myself, before I say it more publicly to everyone else. If you have been getting my emails lately, the ones on energy, boundaries, relationships, and what it actually takes to live a fulfilled life, you have been watching...
17 days ago • 2 min read
Lead with Purpose My updates for founders, executives, and creators who want to lead with vision, not noise Issue #77 • June 27th, 2026 Hi Reader, Some of you have been here a while. Many of you are new. And the work I do has shifted enough that I want to reintroduce myself, plainly, and tell you why. I am Mathias. In 2014 I launched woom bikes USA with no investors, no venture capital, and no safety net. Just a container of four hundred kids' bikes, maxed-out credit cards, and an...
19 days ago • 4 min read
Lead with Purpose My updates for founders, executives, and creators who want to lead with vision, not noise Issue #76 • June 21th, 2026 Hi Reader, Six years ago, sitting across from my divorce attorney, I asked him the question that scared me more than anything else in the process. Not “how much will this cost.” Not “will I keep the house.” Not “how do we split everything we built.” The question was: “How am I going to manage the kids?” That was my biggest doubt. Not a logistical worry. A...
25 days ago • 6 min read
Lead with Purpose My updates for founders, executives, and creators who want to lead with vision, not noise Issue #74 • June 20th, 2026 Hi Reader, Here is an uncomfortable little exercise. Think of the people who leave you better than they found you. The ones you walk away from clearer, lighter, more like yourself. The friend who makes you think harder. The mentor who says the one thing you needed to hear. The person who knows the real version of you. Now look at how much of your actual time...
26 days ago • 4 min read
Lead with Purpose My updates for founders, executives, and creators who want to lead with vision, not noise Issue #75 • June 20th, 2026 Hi Reader, You've built something real. Revenue is up. The team is bigger than it used to be. And somewhere along the way, you stopped having anyone to talk to who actually understands what you're carrying. That's the problem I built this for. What I Saw at My Own Table On Thursday, I sat down with eleven business owners in Austin for a dinner with one rule:...
26 days ago • 5 min read
Lead with Purpose My updates for founders, executives, and creators who want to lead with vision, not noise Issue #74 • June 20th, 2026 Hi Reader, Here is an uncomfortable little exercise. Think of the people who leave you better than they found you. The ones you walk away from clearer, lighter, more like yourself. The friend who makes you think harder. The mentor who says the one thing you needed to hear. The person who knows the real version of you. Now look at how much of your actual time...
26 days ago • 3 min read
Lead with Purpose My updates for founders, executives, and creators who want to lead with vision, not noise Issue #73 • June 16th, 2026 A set of principles that, practiced daily, build a fulfilled life. This is not a mystery or a magic formula. It is a set of principles that, lived rather than studied, build a fulfilled life. Fulfillment is not a destination you arrive at when the right things finally fall into place. It is a state of being, and it is built, not found. FOUNDATION Two Ancient...
29 days ago • 4 min read
Lead with Purpose My updates for founders, executives, and creators who want to lead with vision, not noise Issue #71 • June 14th, 2026 Hi Reader, Last week I asked you to empty the backpack. To name everything you were tolerating and give each item one of two doors: fix it, or accept it. (In case you missed it.) If you did it honestly, most of the list resolved with a small action or an honest acceptance. But a few items refused both doors. And almost every one of them had a face. The...
about 1 month ago • 2 min read